Saudi Arabia's buying spree in gaming may not be done. Fresh off its acquisition of Electronic Arts, the kingdom is reportedly eyeing Unity as its next target, according to a Reuters report cited by PC Gamer.
Unity would be a different kind of purchase than EA. Rather than a publisher with marquee franchises, Unity is infrastructure: its engine powers a massive share of the industry's output, particularly among indie and mid-size studios. Recent releases built on Unity include Big Walk, Endless Legend 2, and Agent 64: Spies Never Die — a small sample of a toolchain that touches thousands of games across PC, console, and mobile.
That's exactly what makes the prospect consequential. Owning EA means owning games; owning Unity would mean owning a layer of the development stack that competitors and independents alike depend on. Developers already stung by Unity's 2023 runtime-fee debacle are likely to watch any ownership change warily.
Nothing is final — the report describes interest, not a signed deal — but the direction of travel is clear: Saudi Arabia is assembling positions across gaming's value chain, from publishers to the tools the industry runs on.

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