Instagram's Edits video editor is no longer phone-only. Meta released a Mac version of the app on Wednesday, giving creators a desktop workflow for the first time since Edits launched as its answer to ByteDance's CapCut.

The positioning is explicit: Edits for Mac is aimed at larger projects that benefit from a big screen and the precision of a mouse and keyboard. That's a meaningful shift for an app built around short-form, phone-first editing — and an acknowledgment that serious creators often finish their work on a desktop, even when the footage starts on a phone.

The expansion comes from a position of momentum. According to Engadget, Edits has already crossed 50 million users on mobile. Moving to macOS puts Meta more directly in competition not just with CapCut's own desktop app, but with the broader field of prosumer editing tools creators currently bounce between.

For Meta, the strategic logic is straightforward: the more of the creation pipeline that happens inside its own software, the tighter the loop between making a Reel and posting it. A desktop foothold extends that pipeline to the machines where longer, more polished edits actually get made.